off---white.com
Off-White™ is a global brand redefining the grey area between black and white as a color in itself. Established in 2013 by Virgil Abloh, Off-White™ blends the language of streetwear with the sophistication of high fashion, creating a distinctive cultural voice. Each seasonal men’s and women’s collection — alongside objects, furniture, and publications — expresses a contemporary vision rooted in design, identity, and storytelling.
With a design studio based in Milan, Off-White™ draws from Italy’s rich history of craftsmanship while maintaining a global outlook.
Collections are built around recurring narratives and a commitment to garments that carry meaning by design. Off-White™ splices the reality of how clothes are worn with the artistic exploration of fashion as a form of cultural dialogue.
Born from the world of youth culture and shaped by Abloh’s architectural and artistic sensibility, Off-White™ champions individuality, experimentation, and the power of creative expression. The result is a brand that challenges convention, inspires new perspectives, and redefines how we see fashion in the modern world.